Review and platform insights help you understand where your reviews are coming from and how customer sentiment varies across sources.
These insights allow you to identify your strongest platforms and optimize how reviews are showcased.
What Are Review Insights?
Review insights focus on the quality and distribution of your customer feedback.
Overall customer sentiment
Rating distribution across reviews
Trends in positive and negative feedback
Platform-Based Insights
Platform insights break down reviews by their source.
Total reviews per platform
Average rating by platform
Platform contribution to overall rating
This helps identify which platforms generate the most trust.
Comparing Platforms
You can use platform insights to compare performance.
Identify high-performing platforms
Spot platforms with lower ratings
Decide where to focus review collection efforts
Using Insights to Improve Widgets
Insights can guide how reviews are displayed.
Highlight top-rated platforms in widgets
Filter out low-impact sources
Create widgets specific to a platform
Data Accuracy
Insights are based on available and published reviews.
Archived reviews are excluded
Data updates after imports or syncs
Insights are workspace-specific
Best Practices
Review insights regularly
Use high-performing platforms for key pages
Monitor changes after new review imports
Using review and platform insights helps you make data-driven decisions and strengthen your social proof strategy.